Google Pixel 10 Pro Brings Advanced AI Camera Features to Europe
Google Doubles Down on Europe
Google has officially launched the Pixel 10 Pro across European markets, marking the company's most aggressive push into the region's smartphone segment. Available in 15 EU countries including Portugal, Spain, France, and Germany, the device arrives with a competitive price point and a suite of AI-powered camera features designed to challenge Samsung and Apple on their home turf.
The Pixel 10 Pro is priced at 1,099 euros in most European markets, undercutting the Samsung Galaxy S26 Ultra by roughly 200 euros while offering comparable specifications. Google has also partnered with major European carriers including MEO, Vodafone, and NOS in Portugal for subsidised plans.
Tensor G5: Built for On-Device AI
At the heart of the Pixel 10 Pro sits Google's Tensor G5 processor, the first chip in the series designed entirely in-house rather than in partnership with Samsung's semiconductor division. The result is a noticeable improvement in both power efficiency and raw AI processing capability.
The Tensor G5 enables real-time video enhancement features that were previously only possible through cloud processing. Users can now apply AI-driven colour grading, stabilisation, and object removal directly on the device, with no internet connection required.
Benchmark tests show the G5 trading blows with Qualcomm's Snapdragon 8 Elite Gen 2 in general performance while significantly outperforming it in machine learning tasks. Google claims a 40 percent improvement in AI workloads compared to the Tensor G4.
Camera System Highlights
The Pixel 10 Pro features a triple camera system with a 50-megapixel main sensor, a 48-megapixel ultrawide, and a 48-megapixel telephoto with 5x optical zoom. While the hardware specifications are solid, it is the software that truly sets this phone apart.
AI Scene Optimiser automatically detects over 200 scene types and adjusts settings accordingly. Night Sight has been overhauled with a new multi-frame processing pipeline that captures usable images in near-total darkness. The new Cinematic Video mode uses depth estimation to create professional-looking background blur in video recordings at up to 4K 60fps.
Perhaps most impressively, the Magic Eraser tool now works in real time within the viewfinder, allowing users to remove unwanted objects before they even capture the shot.
Software and Updates
The Pixel 10 Pro ships with Android 16 and Google's promise of seven years of OS and security updates, matching Samsung's commitment and exceeding most competitors. The phone includes Gemini Nano 2.0 on-device, enabling advanced AI assistant features without sending data to the cloud.
European users benefit from several region-specific features, including real-time translation for 25 EU languages, integration with European digital identity wallets, and compliance with the EU's Digital Markets Act, which means users can easily install alternative app stores and set default apps without restrictions.
Battery and Design
A 5,200 mAh battery powers the device, and Google claims all-day battery life under heavy use. Charging speeds have improved to 37 watts wired and 23 watts wireless, though these figures still lag behind Chinese competitors.
The design features a refined camera bar and is available in four colours, including a Portugal-exclusive terracotta shade. The phone carries an IP68 rating and uses Gorilla Glass Victus 3 on both front and back.
How It Compares
Against the iPhone 17 Pro and Galaxy S26 Ultra, the Pixel 10 Pro offers the best computational photography experience and the most polished AI features. However, it falls short in raw processing power for gaming and lacks the S Pen functionality that Samsung loyalists appreciate.
For European consumers who prioritise camera quality and AI-powered productivity features, the Pixel 10 Pro represents one of the best options available. Google's improved retail presence across Europe, including new repair partnerships and expanded trade-in programmes, makes the switch easier than ever.
